Richmond Plaza Shopping Centre Redevelopment

SJB was approached to deliver to Coles Group Developments and Gresham Property Funds Management Limited, planning permission for the long awaited and much anticipated redevelopment of the Richmond Plaza Shopping Centre, in Bridge Road Richmond.

Working closely with officers at the City of Yarra, the design team and client developed a design response that delivered over 300 apartments, a full line supermarket, offices and gym. At the ground floor, a series of laneways and new access points were conceived, opening up the heart of the site to Bridge Road, Church Street and the adjoining residential areas.

The design responded carefully and considerately to the heritage significance of Bridge Road, delivering pedestrian focussed scale at the street edges, across a common podium that also sought to hide the development’s car parking requirements. Rising from the podium form, four extruded building forms were massed across the site, up to a height of 12 storeys. This approach recognised the sensitivities associated with the various interfaces, amenity impacts on neighbouring residential development and prominence at a major intersection within an important activity centre.

After much hard work and a collaborative design process, the Council officers recommended the development be approved. The Yarra City Council ultimately accepted this recommendation, subject to the imposition of further conditions requiring a reduction in the height of the building, which was subsequently deemed by the Victorian Civil and Administrative Tribunal (VCAT) to not be entirely warranted.

SJB coordinated and managed the design and planning approvals process, including the process associated with VCAT’s review of the conditions imposed by the Council. SJB’s expertise resulted in the successful resolution of various complex planning and design questions, set within a challenging political environment. SJB looks forward to the project proceeding to the marketing and construction phases.


Coles Group Property Development

Project Type 
Mixed Use

$250 million (approx)


City of Yarra, VicRoads, and members of the local community

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